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Global Shopping Forum 2016 in Hamburg

Digitalisation is biggest influential factor on entire travel and shopping industry - executives discuss situation

The Global Shopping Forum on Thursday (October 20, 2016) in Hamburg’s Empire Riverside Hotel will focus on trends impacting the travel and shopping sector. Special emphasis will also be on digital means of addressing travel shoppers and on digital applications in travel retail and cross-border ecommerce.

Industry experts will also discuss their experiences and findings. The trends and business opportunities linked to Chinese travel shoppers will also come under scrutiny this year. Representatives of retail, brands, shopping centres, airlines and travel agencies are expected to attend the conference.

Mastercard, Trip Advisor and Facebook

Speakers like Catherine Fitzgerald (Travel Client Partner von Facebook), Lutz Deubel (Commercial Director & Head of Center Management at Hamburg Airport), Brigitte Wolf (Director Retail at Miles & More GmbH) and Rene van der Laan (Director Global Practice, Customer Intelligence von SAS) will also highlight the latest trends and business models. Dr. Eli Fel, Managing Director of Travel Blue GmbH, will also describe current trends in the sector.

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