The Hamburg-based real estate agent, Maklaro, is to receive an undisclosed investment sum from Jones Lang LaSalle (JLL) global property consultants. Nikolai Roth, founder of Maklaro, said: “We are boosting our knowledge base and financial power with the new shareholder, JLL, to continue successfully on our growth path quickly.” Maklaro is giving JLL around 16 per cent of its shares, according to the commercial register. Another investor, the Innovationsfonds Hamburg will receive a 14.5 per cent share of the company.
Digital transformation strategy
Commenting on the background to the financing, Kai Zimprich, Head of Digital Services Germany at JLL, said: “We are choosing a new way of transferring knowledge with this investment and see it as part of our digital transformation strategy. We hope to gain valuable insight particularly in the standardization, automation and digitalisation of business processes which are important for implementing our own digital strategy.”
Former CEO of ImmobilienScout24 aboard
Founded in 2013 as ImCheck24 and renamed in March 2016 to Maklaro, this digital real estate agent works for vendors. Maklaro recently announced personnel changes, which will see the former CEO of ImmobilienScout24, Marc Stilke, advise management in future. He also has shares in the Hamburg-based firm.