The upcoming solutions.hamburg 2016 will highlight digitalisation as both a crucial technological and team-building effort for success. Keynote speakers at the event from September 7-9, 2016 include Olaf Scholz, Mayor of Hamburg, Frank Horch, Senator for Economics, Sascha Lobo, journalist, and Heiner Brand, winner of the world handball championship. Last year, over 2,000 visitors attended some 250 talks and addresses by 300 keynote speakers. Workshops and panel discussions all around digital topics are on this year’s agenda at Hamburg’s Kulturzentrum Kampnagel.
230 Sessions, networking events and award shows
Events at the Reeperbahn Festival, Germany’s biggest club event, are set to be no less exciting. The Reeperbahn Festival has morphed into one of the key meeting points in the music industry since it was launched in 2005. It offers representatives of the music and digital industry as well as the creative economy a programme with over 230 sessions, networking events and award shows. Last year, around 32,000 visitors attended the four-day show. One of the highlights is the Startups@Reeperbahn Pitch. Five start-ups from all over Europe can pitch their company to over 100 investors and investment managers on September 21, 2016. The winner will receive the WELT media award – a cash prize of EUR 100,000 for their media budget
Mix of decision-makers in marketing, designers and developers
NEXT 16 to be held from September 22-23 will link up with the Reeperbahn Festival spatially and in terms of the agenda. Around 1,300 decision-makers from the digital sector will discuss trends, users’ needs and business models on the tenth anniversary of the event in Hamburg’s Reeperbahn. NEXT will be held under the motto, “It’s me, your digital ego”, highlighting people and machines, according to organisers. NEXT is a partner of the Reeperbahn Festival and delegates at the conference will also receive tickets for the music festival.
Matthias Schrader, CEO SinnerSchrader, and founder of NEXT, said: “The digital roadmap for the next ten years will be discussed at NEXT”, adding, “The mixture of different people who are pushing digitalisation ahead from diverse perspectives is an inspiring moment of the NEXT conference. The blend of decision makers, designers and developers is unique in Europe.”
Digital issues in Hamburg’s fairgrounds
Digital issues will be high on the agenda at the D3 Digital, Design and Development Fair from September 22-24, 2016. Organised by the China Association of Trade in Services (CATIS), mostly Chinese exhibitors will present products such as 3D printers, cloud networking, smart home technologies and automotive electronics. The fair aims to enhance its image with a “New Product Area” and targeted business matchings for the Chinese digital and electrics industry.
Conference for marketing executives and management
The upcoming Social Media Conference will again be held in Hamburg from September 26- 27 under the motto “Social Media Conference meets Content Marketing”. Then issues such as content marketing, social advertising, Facebook ads, KPI/controlling/analytics messaging services will take centre stage. The conference targets cross-industry advertising executives and managers in companies that are increasingly active in social media channels or who wish to improve their existing measures. The conference will be held in the Ramada Hotel in downtown Hamburg and is being organised by the Munich-based Neue Mediengesellschaft Ulm mbH.
Data journalism and new storytelling
Journalists, innovators and programmers will seek answers to the digital revolution and the effects on media usage at the eighth scoopcamp beginning on September 29, 2016 in Hamburg. scoopcamp is the innovation conference for online media. Since 2009, Hamburg@work and dpa (since 2014 nextMedia.Hamburg) have invited over 250 experts, decision makers and innovators from the IT and media sectors to come together to discuss trends and current issues at the interface between reporting, programming and product development. The focus is on data journalism, social media and new storytelling in digital media. Over 300 delegates are expected this year at the venue in Kehrwieder Theatre in Hamburg’s Speicherstadt.
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