Hausgold-Mitbegründer Sebastian Wagner © talocasa GmbH

Rocket Internet invests in proptech platform Hausgold

More investments in property - Hamburg-based talocasa gets million euro sum from internet giants and investors

The Hamburg-based property start-up, talocas, has obtained a million euro sum for its Hausgold website from Global Founders Capital, the investment arm of Rocket Internet, and Joachim Schoss, founder of Scout24, Hausgold announced Wednesday (August 10th). The investors also include the Hanse Ventures – a company buidler based in Hamburg. Hausgold aims to put would-be property vendors in contact with suitable estate agents. The start-up earns a commission in the event of a sale. Unlike other platforms, Hausgold has developed its own algorithm based on the agent’s performance, to find a suitable agent for the customer.

Internationalising business

Sebastian Wagner, co-founder of Hausgold, said: “The ability to perform and the quality of service among agents is very mixed. That means property owners are unsure who to contact when they wish to sell.” Since it launched in 2014, Hausgold has already advised “tens of thousands of property owners”.

Joachim Schoss, investor and chairman of talocasa, said: “The strong and experienced investors will shape intensely the fairly young and strongly growing proptech sector.” The company was founded by Wagner and Miguel Ruth and Matthias Frenz, former managers of Engel & Völkers and Hanse Ventures, and plan to put the capital towards internationalising the business. At present, Hausgold operates in Germany, Austria and Switzerland and employs around 40 people.

Investments in Exporo and Maklaro

Another Hamburg-based proptech, Exporo, that claims to be the biggest German crowd-investing platform for property, received an investment of EUR 8.2 million in the Series A financing round. Their business model allows investors to finance professional property projects with sums from EUR 500. After a fixed term, the investor receives a return on their investment. In May, the Hamburg-based real estate agent, Maklaro received an undisclosed investment sum from Jones Lang LaSalle (JLL) global property consultants. Founded in 2013 as ImCheck24 and renamed in March 2016 to Maklaro, this digital real estate agent works for vendors.

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