Forschung in Hamburg - ©
Adrian Nötzel, Jörg Land, Matthias Lanz © Sonormed GmbH

Sonormed eyes U.S. market with Tinnitracks therapy app

Federal ministry and network give Hamburg founder local backing. App is a big hit in Germany

Sonormed is one of four German MedTed LifeScience start-ups selected to prepare the company’s expansion from Boston in the United States. The German Accelerator Life Science (GALS) initiative, founded in 2014 to support young life science companies by the German Federal Ministry of Economics and Science, and a network of mentors, will help the entrepreneurs to implement their plan in Boston. If successful, the Tinnitracks health app may soon prove triumphant on the U.S. market as well.

Effectivity confirmed

Sonormed offers sufferers of tinnitus an individual course of treatment using Tinnitracks. In Germany alone, over 3 million people suffer from a bothersome ringing or buzzing in the ears. Tinnitracks allows sufferers to choose music themselves to treat the cause of the noise based on the so-called Tailor-Made-Notched-Music-Training (TMNMT). The effectiveness has already been confirmed by independent clinical trials.

Honor in founder scene

Last year, Tinnitracks proved a great success during the international start-up pitch at the South by Southwest creative fair (SXSW) in Austin, Texas. There it won the Digital Health & Life Sciences Technologies category. Just getting an opportunity to present a business idea at the sector’s key event is considered an accolade in the start-up scene. This year, the Hamburg-based start-up, SpiceVR will pitch their virtual reality drone, Spherie, at SXSW.

Important collaborations

Meanwhile, Sonormed has introduced crucial business measures. Last September, the Techniker Krankenkasse (TK) health fund agreed to pay the costs of treating insured members with Tinnitracks. Then in November, Sonormed began co-operating with the famous Fraunhofer Institut for Digital Media Technology” Fraunhofer-Institut für Digitale Medientechnologie IDMT

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