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Crystal Cabin Award 2018 © Hamburg Aviation e. V.

Finalists of "Customer Journey Experience" category announced

Two Hamburg-based firms among finalists of "Best Customer Journey Experience" category

A “Digital Airport Experience” app by the Hamburg-based Flio and Inflight VR’s “Virtual Reality Passenger Experience” are among the finalists of the Crystal Cabin Award’s new category “Best Customer Journey Experience”. They will be pitted against the other finalist “Flagship First Customer Journey” by American Airlines. The award will be presented on September 24, 2018 with the APEXAwards at the APEX EXPO and the Aircraft Interiors Expo Americas events in Boston, Massachusetts. The Crystal Cabin Award’s new category is aimed both at passenger-focused products such as smartphone apps for air travel, and at digital applications that improve product management for airlines.

Flio airport app

Flio’s “Digital Airport Experience” app, which targets passengers in all booking classes, has detailed flight and airport information, an overview of terminals and maps, booking options for lounges and parking spaces and an outline of local traffic at airports worldwide. The free app is available for Android and iOS mobile phones and recently went into operation at Hamburg Airport. The app shows the airport’s entire range of services.

Virtual Reality for new in-flight entertainment experience

The virtual reality start-up Inflight VR underwent the Airbus funding programme BizLab and is now aiming to use VR headsets during flights. According to the start-up’s plans, the VR headsets can be used in airport lounges and passengers will have a brand new in-flight entertainment experience. Safety is a top priority and VR transmission is stopped e.g. when the crew announces the landing. Two airlines have been using the technology since mid 2018.

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