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Dropbox opens first German office in Hamburg

Reports say cloud provider seeks to grow its European business with new branch

The U.S. file-hosting service Dropbox, opened Monday (May 24) its first German branch in Hamburg. Dropbox offers cloud storage, file synchronization, personal cloud, and client software. Reports say Oliver Blüher, who has been at the helm of the company’s Germany business for about a year, and his team will cater to some 30 million Dropbox clients in Germany, Austria and Switzerland. Dropbox has around 500 million users worldwide.

Latest global tech company

Dropbox is the latest international tech company to open a branch in Hamburg after the Canadian social media specialist, Hootsuite, opened its first German branch in the city last year. Founded in 2009 as a Twitter service named BrightKit, Hootsuite now counts among the most popular social media management dashboards. The Dropbox office, opposite the Elbphilharmonie, is the U.S. company’s fourth branch in Europe.

Decision for Hamburg

Commenting on the decision for Hamburg in an interview with the Welt am Sonntag weekly, Blüher said: “The selection process in which we looked at various locations was long. Our choice fell on Hamburg because there are is an important IT community here with icons such as Facebook, Google or Airbnb. And there are firms with new business models that exude a certain dynamism. There are also around 9,500 companies with several tens of thousand employees who work in IT. That makes for quite a big talent pool. And not least because one of our key industries, the marketing and media sector, is well represented here.
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Sources and further information:
www.abendblatt.de (nach dpa)
www.welt.de/am-sonntag

Background

Drew Houston and Arash Ferdowski founded Dropbox in 2007. Houston got the idea of setting up a service allowing people to take their date everywhere without having to send it per email attachment. He developed a prototype of Dropboy and showed it to Ferdowski, his former student pal at MIT. Ferdowksi dropped out of university when realized the potential of Dropbox. The company now has headquarters in San Francisco and has branches in Austin, Dublin, Herzliya, London, New York, Paris, Seattle, Sydney and Tokyo. For more information, see: www.dropbox.com

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